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Swagata Chakraborty
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Influence of celebrities and online communities on Indian consumers' green clothing involvement and purchase behavior
A Khare, A Sadachar, S Chakraborty
Journal of Fashion Marketing and Management: An International Journal 26 (4 …, 2022
172022
Can a connection with the indigenous cultural values encourage sustainable apparel consumption?
S Chakraborty, A Sadachar
Journal of Fashion Marketing and Management: An International Journal 27 (1 …, 2023
162023
Predicting Indian consumers' purchase intention from Western apparel brands
S Chakraborty, A Sadachar
Journal of Fashion Marketing and Management: An International Journal 25 (3 …, 2021
132021
Exploring the diffusion of digital fashion and influencers' social roles in the Metaverse: an analysis of Twitter hashtag networks
HJM Kim, S Chakraborty
Internet Research 34 (1), 107-128, 2024
62024
Acculturative stress and consumption‐based coping strategies among first‐generation Asian‐Indian immigrants in the United States
S Chakraborty, V Chattaraman
International Journal of Consumer Studies 46 (3), 831-849, 2022
62022
“Why Should I Buy Sustainable Apparel?” Impact of User-Centric Advertisements on Consumers’ Affective Responses and Sustainable Apparel Purchase Intentions
S Chakraborty, S Amrut
Sustainability 14 (18), 2022
52022
The role of sustainable visual merchandising practices in predicting retail store loyalty
A Sadachar, K Konika, S Chakraborty
International Journal of Fashion Design, Technology and Education 15 (3 …, 2022
52022
Investigating the role of Western acculturation, ethnocentrism, and consumer cosmopolitanism in predicting preferences for apparel brands among Indian consumers
S Chakraborty, A Sadachar
International Textile and Apparel Association Annual Conference Proceedings …, 2019
42019
Spirituality bestowing self-transcendence amid COVID-19 through slow fashion
S Chakraborty, A Sadachar
Journal of Global Fashion Marketing 14 (3), 350-368, 2023
12023
Did Anything Good Come Out of the Pandemic? COVID-19-Stress Induced Self-Regulatory Sustainable Apparel Consumption among the Millennials in the US
S Chakraborty, A Sadachar
Sustainability 15 (9), 7356, 2023
12023
COVID-Stress and Compensatory Consumption among the US Consumers
S Chakraborty, A Sadachar
Journal of Marketing Management and Consumer Behavior 4 (2), 111-133, 2022
12022
Are You Supporting CSR Because It’s Important or Because It’s Cool? Influences of Internal and External Attributions on Company Believability and Attitude
S Chakraborty, WS Kwon
International Textile and Apparel Association Annual Conference Proceedings …, 2024
2024
Did morality help consumers protect others while shopping during pandemic?
S Chakraborty, A Sadachar
Family and Consumer Sciences Research Journal 52 (1), 19-37, 2023
2023
God’s Light Bringing Self-Transcendence Amid COVID-19: The Mediating Role of Religious Values in the Relationship between COVID-Stress and the Attitude Toward Slow Fashion
S Chakraborty, A Sadachar
International Textile and Apparel Association Annual Conference Proceedings …, 2023
2023
Not Everyone Will Experience the Pandemic in the Same Way: The Mediating Role of COVID-Stress in the Relationship between the Big 5 Personality Traits and Shopping Intentions
S Chakraborty, A Sadachar
International Textile and Apparel Association Annual Conference Proceedings …, 2022
2022
COVID-Stress Induced Self-Regulatory Sustainable Apparel Consumption in the US
S Chakraborty, A Sadachar
International Textile and Apparel Association Annual Conference Proceedings …, 2022
2022
Personality Traits and Consumption Patterns Amid COVID-19 Pandemic
S Chakraborty, A Sadachar
International Textile and Apparel Association Annual Conference Proceedings …, 2022
2022
A Conceptual Model of Antecedents to Para-Social Presence of Chatbots
S Chakraborty, WS Kwon
International Textile and Apparel Association Annual Conference Proceedings …, 2022
2022
Tell the Consumers How Sustainable Apparel Meets Their Needs and They Will Buy It!
S Chakraborty, A Sadachar
International Textile and Apparel Association Annual Conference Proceedings …, 2022
2022
Compensatory Consumption Behavior as a Coping Strategy for COVID-Stress
S Chakraborty, A Sadachar
International Textile and Apparel Association Annual Conference Proceedings …, 2022
2022
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