| Creating customer value: The path to sustainable competitive advantage E Naumann (No Title), 1995 | 685 | 1995 |
| Customer satisfaction and business performance: a firm‐level analysis P Williams, E Naumann Journal of services marketing 25 (1), 20-32, 2011 | 509 | 2011 |
| Customer satisfaction measurement and management: Using the voice of the customer E Naumann, K Giel (No Title), 1995 | 477 | 1995 |
| A conceptual model of expatriate turnover E Naumann Journal of International Business Studies 23, 499-531, 1992 | 413 | 1992 |
| Antecedents and consequences of satisfaction and commitment among expatriate managers E Naumann Group & Organization Management 18 (2), 153-187, 1993 | 402 | 1993 |
| Organizational predictors of expatriate job satisfaction E Naumann Journal of International Business Studies 24, 61-80, 1993 | 306 | 1993 |
| Relationship quality and satisfaction: Customer-perceived success factors for on-time projects P Williams, NJ Ashill, E Naumann, E Jackson International journal of project management 33 (8), 1836-1850, 2015 | 191 | 2015 |
| Examining the relationship between work attitudes and propensity to leave among expatriate salespeople E Naumann, SM Widmier, DW Jackson Jr Journal of Personal Selling & Sales Management 20 (4), 227-241, 2000 | 120 | 2000 |
| How to implement a customer satisfaction program E Naumann, DW Jackson Jr, MS Rosenbaum Business Horizons 44 (1), 37-37, 2001 | 115 | 2001 |
| Customer centered six sigma E Naumann ASQ World Conference on Quality and Improvement Proceedings, 631, 2000 | 106 | 2000 |
| The purchase of components: functional areas of influence E Naumann, DJ Lincoln, RD McWilliams Industrial Marketing Management 13 (2), 113-122, 1984 | 98 | 1984 |
| Toward a contingency theory of CRM adoption P Williams, N Ashill, E Naumann Journal of Strategic Marketing 25 (5-6), 454-474, 2017 | 95 | 2017 |
| Determining buying center size RD McWilliams, E Naumann, S Scott Industrial Marketing Management 21 (1), 43-49, 1992 | 92 | 1992 |
| One more time: how do you satisfy customers? E Naumann, DW Jackson Jr Business Horizons 42 (3), 71-77, 1999 | 87 | 1999 |
| The loyalty elephant S Hoisington, E Naumann Quality Progress 36 (2), 33, 2003 | 86 | 2003 |
| Customer attitudes of stayers and defectors in B2B services: Are they really different? P Williams, MS Khan, NJ Ashill, E Naumann Industrial Marketing Management 40 (5), 805-815, 2011 | 85 | 2011 |
| Understanding the causes of defection among satisfied B2B service customers E Naumann, M Haverila, M Sajid Khan, P Williams Journal of Marketing Management 26 (9-10), 878-900, 2010 | 84 | 2010 |
| Value drivers and adventure tourism: A comparative analysis of Japanese and Western consumers P Williams, G Soutar, NJ Ashill, E Naumann Journal of Service Theory and Practice 27 (1), 102-122, 2017 | 78 | 2017 |
| What is customer-driven marketing? E Naumann, P Shannon Business horizons 35 (6), 44-53, 1992 | 72 | 1992 |
| Identifying the key drivers of customer satisfaction and repurchase intentions: An empirical investigation of Japanese B2B services MS Khan, E Naumann, P Williams Journal of Consumer Satisfaction, Dissatisfaction and Complaining Behavior …, 2012 | 67 | 2012 |
Paul WilliamsSouthampton UniversityVerified email at soton.ac.uk
