| Two sides of the same coin: How ambiguous classification affects multiple audiences’ evaluations EG Pontikes Administrative Science Quarterly 57 (1), 81-118, 2012 | 483 | 2012 |
| The Red Queen, success bias, and organizational inertia WP Barnett, EG Pontikes Management Science 54 (7), 1237-1251, 2008 | 249 | 2008 |
| Stained red: A study of stigma by association to blacklisted artists during the “red scare” in Hollywood, 1945 to 1960 E Pontikes, G Negro, H Rao American sociological review 75 (3), 456-478, 2010 | 221 | 2010 |
| Concepts and categories: Foundations for sociological and cultural analysis MT Hannan, G Le Mens, G Hsu, B Kovács, G Negro, L Pólos, EG Pontikes, ... Columbia University Press, 2019 | 112 | 2019 |
| Strategic categorization EG Pontikes, R Kim From categories to categorization: Studies in sociology, organizations and …, 2017 | 87 | 2017 |
| The non-consensus entrepreneur: Organizational responses to vital events EG Pontikes, WP Barnett Administrative Science Quarterly 62 (1), 140-178, 2017 | 86 | 2017 |
| The persistence of lenient market categories EG Pontikes, WP Barnett Organization Science 26 (5), 1415-1431, 2015 | 82 | 2015 |
| An Ecology of Social Categories E Pontikes, M Hannan Sociological Science, 2014 | 71 | 2014 |
| Bad company: Shifts in social activists’ tactics and resources after industry crises MH McDonnell, K Odziemkowska, E Pontikes Organization Science 32 (4), 1033-1055, 2021 | 47* | 2021 |
| Category strategy for firm advantage EG Pontikes Strategy Science 3 (4), 620-631, 2018 | 45 | 2018 |
| Fitting in or starting new? An analysis of invention, constraint, and the emergence of new categories in the software industry EG Pontikes Stanford University, 2008 | 43* | 2008 |
| Shaping markets through temporal, constructive, and interactive agency EG Pontikes, VP Rindova Strategy Science 5 (3), 149-159, 2020 | 39 | 2020 |
| The Red Queen: History-dependent competition among organizations WP Barnett, EG Pontikes Research in Organizational Behavior 26, 351-371, 2004 | 35 | 2004 |
| The coevolution of organizational knowledge and market technology EG Pontikes, WP Barnett Strategy Science 2 (1), 64-82, 2017 | 30 | 2017 |
| The impact of mandated pay gap transparency on firms’ reputations as employers A Sharkey, E Pontikes, G Hsu Administrative Science Quarterly 67 (4), 1136-1179, 2022 | 19 | 2022 |
| Destigmatization and its imbalanced effects in labor markets G Negro, MJ Williams, EG Pontikes, G Lopiano Management Science 67 (12), 7669-7686, 2021 | 6 | 2021 |
| Shaping cultural meanings in markets with category strategy and optimal distinctiveness: An agency-based perspective JC Verhaal, EG Pontikes Advances in cultural entrepreneurship 80, 179-191, 2022 | 5 | 2022 |
| Category Innovation in the Software Industry: 1990‐2002 EG Pontikes Strategic Management Journal, 2022 | 5* | 2022 |
| Call for Papers-Special Issue of Strategy Science: Shaping the Future—Strategies for Market Creation and Transformation E Pontikes, V Rindova Strategy Science 4 (1), 60-60, 2019 | 2 | 2019 |
| Borders and Boundaries in Markets: A Sociocognitive Approach for Market Definition and Implications for Antitrust EG Pontikes University of Chicago Legal Forum 2023 (1), 9, 2024 | | 2024 |
William P. BarnettGraduate School of Business, Stanford UniversityEmail confirmado em stanford.edu
