Susan Dobscha

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Andrea ProtheroProfessor of Business & SocietyVerified email at ucd.ie
Susan FournierAllen Questrom Professor in Management, Boston UniversityVerified email at bu.edu
David Glen MickUniversity of VirginiaVerified email at virginia.edu
Lisa OMalleyProfessor of Marketing, Kemmy Business School, University of LimerickVerified email at ul.ie
Lucie OzanneProfessor, University of CanterburyVerified email at canterbury.ac.nz
Pierre McDonaghProfessor of Critical Marketing & Society, School of Management, University of BathVerified email at bath.ac.uk
Dr. James FreundLancaster University Management SchoolVerified email at lancaster.ac.uk
Shona BettanyUniversity of HuddersfieldVerified email at hud.ac.uk
Julie OzanneUniversity of MelbourneVerified email at unimelb.edu.au
Michael G. LuchsWilliam & MaryVerified email at mason.wm.edu
John ThøgersenAarhus University, Dept. of ManagementVerified email at mgmt.au.dk
Giana M. EckhardtProfessor of Marketing, King's College LondonVerified email at kcl.ac.uk
Ellen FoxmanAssociate Professor Emeritus, Bentley UniversityVerified email at bentley.edu
Stephanie O'DonohoeUniversity of Edinburgh Business SchoolVerified email at ed.ac.uk
Andrea DaviesUniversity of LeciesterVerified email at le.ac.uk
Thyra Uth ThomsenProfessor (MSO), Copenhagen Business SchoolVerified email at cbs.dk
Susi GeigerProfessor of Markets, Organization and Society, UCD Dublin, PI of ERC Project "MISFIRES"Verified email at ucd.ie
mark ritsonMelbourne Business SchoolVerified email at mbs.edu
Zeynep ArselProfessor of Marketing, Concordia UniversityVerified email at concordia.ca
Kenneth J. ChapmanCalifornia State University, ChicoVerified email at csuchico.edu

Susan Dobscha

Professor of Marketing, Bentley University

Verified email at bentley.edu

gender sustainability transformative learning allyship


Title Sort by citations Sort by year Sort by title	Cited by Cited by	Year
Preventing the Premature Death of Relationship Marketing S Fournier, S Dobscha, DG Mick Harvard Business Review 76 (1), 42-51, 1998	1443	1998
Sustainable consumption: Opportunities for consumer research and public policy A Prothero, S Dobscha, J Freund, WE Kilbourne, MG Luchs, LK Ozanne, ... Journal of Public Policy & Marketing 30 (1), 31-38, 2011	1078	2011
An ecofeminist analysis of environmentally sensitive women using qualitative methodology: The emancipatory potential of an ecological life S Dobscha, JL Ozanne Journal of Public Policy & Marketing 20 (2), 201-214, 2001	299	2001
Is green the new black? Reflections on a green commodity discourse A Prothero, P McDonagh, S Dobscha Journal of Macromarketing 30 (2), 147-159, 2010	274	2010
The lived experience of consumer rebellion against marketing S Dobscha Advances in consumer research 25 (1), 91-97, 1998	226	1998
Moving beyond binary opposition: Exploring the tapestry of gender in consumer research and marketing S Bettany, S Dobscha, L O'Malley, A Prothero Marketing Theory 10 (1), 3-28, 2010	154	2010
Marketing heretics: resistance is/is not futile M Ritson, S Dobscha Advances in consumer research 26, 159-159, 1999	100	1999
Motherhood, marketization, and consumer vulnerability Voice Group Journal of Macromarketing 30 (4), 384-397, 2010	94	2010
Hybrid pro-social exchange systems: The case of Freecycle Z Arsel, S Dobscha Advances in consumer research 39 (1), 66-67, 2011	87	2011
Women and the environment: Applying ecofeminism to environmentally-related consumption S Dobscha Advances in consumer research 20 (1), 36-40, 1993	79	1993
Animal companions and marketing: Dogs are more than just a cell in the bcg matrix! A Aylesworth, K Chapman, S Dobscha Advances in Consumer Research 26 (1), 1999	72	1999
The consumer experience of responsibilization: the case of Panera Cares GM Eckhardt, S Dobscha Journal of Business Ethics 159, 651-663, 2019	65	2019
Sustainable consumption and production: Challenges for transformative consumer research P McDonagh, S Dobscha, A Prothero Transformative consumer research for personal and collective well-being, 267-281, 2012	56	2012
Death in a consumer culture S Dobscha Routledge, 2015	53	2015
Beziehungsmarketing: Des Guten zuviel für die Stammkäufer S Fournier, S Dobscha, DG Mick Harvard Business Manager 20, 101-108, 1998	36	1998
Decolonizing marketing GM Eckhardt, R Belk, TW Bradford, S Dobscha, G Ger, R Varman Consumption Markets & Culture 25 (2), 176-186, 2022	30	2022
Mythic agency and retail conquest S Dobscha, E Foxman Journal of Retailing 88 (2), 291-307, 2012	27	2012
Do external factors play an antecedent role to market orientation? S Dobscha, JT Mentzer, JE Littlefield Proceedings of the 1994 Academy of Marketing Science (AMS) Annual Conference …, 2014	22	2014
Real men don’t buy “Mrs. Clean”: Gender bias in gendered brands N Spielmann, S Dobscha, TM Lowrey Journal of the Association for Consumer Research 6 (2), 211-222, 2021	21	2021
Handbook of research on gender and marketing S Dobscha Edward Elgar Publishing, 2019	21	2019

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