Mário Augusto
Mário Augusto
Full professor, University of Coimbra, CeBER, Faculty Economics
Verified email at fe.uc.pt
Cited by
Cited by
Contextual factors and the creativity of frontline employees: The mediating effects of role stress and intrinsic motivation
F Coelho, M Augusto, LF Lages
Journal of retailing 87 (1), 31-45, 2011
Market orientation and new-to-the-world products: Exploring the moderating effects of innovativeness, competitive strength, and environmental forces
M Augusto, F Coelho
Industrial marketing management 38 (1), 94-108, 2009
Job characteristics and the creativity of frontline service employees
F Coelho, M Augusto
Journal of Service Research 13 (4), 426-438, 2010
Estatística aplicada à gestão
JV Lisboa, MG Augusto, PL Ferreira
Porto: Vida Económica, 2012
Manual de gestão financeira empresarial
A Martins, I Cruz, M Augusto, PP Silva, PG Gonçalves
Coimbra Editora, 2009
Effects of brand attitude and eWOM on consumers’ willingness to pay in the banking industry: Mediating role of consumer-brand identification and brand equity
M Augusto, P Torres
Journal of Retailing and Consumer Services 42, 1-10, 2018
Benchmarking in a multiple criteria performance context: An application and a conceptual framework
M Augusto, J Lisboa, M Yasin, JR Figueira
European Journal of Operational Research 184 (1), 244-254, 2008
Climate perceptions and the customer orientation of frontline service employees
FJ Coelho, MG Augusto, AF Coelho, PM Sá
The Service Industries Journal 30 (8), 1343-1357, 2010
Organisational performance and innovation in the context of a total quality management philosophy: An empirical investigation
MG Augusto, JV Lisboa, MM Yasin
Total Quality Management & Business Excellence 25 (9-10), 1141-1155, 2014
Determining the causal relationships that affect consumer-based brand equity
PM Torres, MG Augusto, JV Lisboa
Marketing Intelligence & Planning 33 (6), 944, 2015
Predicting high consumer-brand identification and high repurchase: Necessary and sufficient conditions
P Torres, M Augusto, P Godinho
Journal of Business Research 79, 52-65, 2017
The impact of experiential learning on managers’ strategic competencies and decision style
P Torres, M Augusto
Journal of Innovation & Knowledge 2 (1), 10-14, 2017
Effectiveness of business strategies in Brazilian textile industry
PC de Sousa Batista, JV de Oliveira Lisboa, MG Augusto, ...
Revista de Administração 51 (2), 225-239, 2016
Organizational factors associated with job characteristics: Evidence from frontline service employees
F Coelho, M Augusto
Journal of Strategic marketing 16 (2), 157-172, 2008
Financial risk exposures and risk management: evidence from european nonfinancial firms
MJS Jorge, MAG Augusto
RAM. Revista de Administração Mackenzie 12 (5), 65-97, 2011
An application of a multi‐criteria approach to assessing the performance of Portugal's economic sectors
M Augusto, J Figueira, J Lisboa, M Yasin
European Business Review, 2005
Determinantes da Estrutura do Capital das Empresas da Indústria Transformadora Portuguesa
M Augusto, J Lisboa
Bolsa de Valores de Lisboa: Estudos e Artigos, 33-52, 1998
Determinantes da estrutura do capital das empresas da indústria transformadora portuguesa
MAG Augusto
Antecedents and outcomes of digital influencer endorsement: An exploratory study
P Torres, M Augusto, M Matos
Psychology & Marketing 36 (12), 1267-1276, 2019
The mediating role of innovation on strategic orientation and performance
MG Augusto, JV Lisboa, MM Yasin
International Journal of Business Innovation and Research 8 (3), 282-299, 2014
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