Ramon Rufin
Ramon Rufin
Profesor de Marketing UNED
Verified email at cee.uned.es
Title
Cited by
Cited by
Year
Marketing público
R Rufín, C Medina
Investigación, aplicaciones y estrategias. Madrid: ESIC, 2012
552012
Analysis of health spa customers expectations and perceptions: The case of Spanish establishments
M Alén, JA Fraiz, R Rufín
Tékhne-Revista de Estudos Politécnicos, 245-262, 2006
502006
The mediating effect of innovation in the relationship between retailers' strategic orientations and performance
C Medina, R Rufín
International Journal of Retail & Distribution Management, 2009
452009
Las empresas turísticas en la sociedad de la información
RR Moreno
EDITORIAL RAMÓN ARECES, 2002
412002
Imagen de los destinos turísticos urbanos y lealtad del turista...:¿ Actitud o comportamiento?
CM Molina, MR Moreno, RR Moreno
Estudios y perspectivas en turismo 19 (2), 279-298, 2010
362010
Sales growth of Spanish tourist firms: Some implications of Gibrat's Law on marketing management
R Rufin
Tourism Management 28 (3), 788-805, 2007
352007
A cross-cultural comparison of electronic government adoption in Spain and the USA
R Rufín, F Bélanger, CM Molina, L Carter, JCS Figueroa
International Journal of Electronic Government Research (IJEGR) 10 (2), 43-59, 2014
332014
Adjusted expectations, satisfaction and loyalty development
R Rufín, C Medina, M Rey
The Service Industries Journal 32 (14), 2185-2202, 2012
332012
Moderating factors in adopting local e-government in Spain
R Rufín, C Medina, JC Sanchez Figueroa
Local Government Studies 38 (3), 367-385, 2012
322012
Satisfacción, lealtad y colectivismo en destinos culturales
MR Moreno, CM Molina, RR Moreno
Tourism & Management Studies 9 (2), 44-49, 2013
292013
Transparency policy and students’ satisfaction and trust
C Medina, R Rufín
Transforming Government: People, Process and Policy, 2015
282015
Facilitator and inhibitor factors: Adopting e-government in a dual model
M Rey-Moreno, JA Felício, C Medina-Molina, R Rufín
Journal of Business Research 88, 542-549, 2018
222018
Building trust and commitment to blogs
R Rufín, C Medina, M Rey
The Service Industries Journal 33 (9-10), 876-891, 2013
202013
Introducción al marketing turístico
RR Moreno, MDR Paz
EDITORIAL RAMÓN ARECES, 2004
202004
Gender and e-government adoption in Spain
RR Moreno, CM Molina, JCS Figueroa, MR Moreno
International Journal of Electronic Government Research (IJEGR) 9 (3), 23-42, 2013
192013
Marketing Público: Investigación, aplicaciones y estrategia
RR Moreno, CM Molina
ESIC Editorial, 2012
152012
El papel moderador de la cultura en la generación de satisfacción y lealtad
MM Cayetano, RM Ramón, RM Manuel
Investigaciones Europeas de Dirección y Economía de la Empresa 17 (1), 57-73, 2011
142011
Market delimitation, firm survival and growth in service industries
R Rufín, C Medina
The Service Industries Journal 30 (9), 1401-1417, 2010
132010
Marketing (conceptos, instrumentos y estrategias)
R Rufin
ed. UNED, Madrid, 1998
131998
Research Note: Relationship versus Transactional Marketing in Travel and Tourism Trade Shows
AR Oromendía, MDR Paz, R Rufín
Tourism Economics 21 (2), 427-434, 2015
112015
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Articles 1–20