Lillian Clark
Lillian Clark
Portsmouth Business School
Email confirmado em port.ac.uk - Página inicial
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Social media practices in SME marketing activities: a theoretical framework and research agenda
I Atanassova, L Clark
Journal of Customer Behaviour 14 (2), 163-183, 2015
702015
Combining Ethnographic and Clickstream Data to Identify User Web Browsing Strategies.
L Clark, IH Ting, C Kimble, PC Wright, D Kudenko
Information Research: an international electronic journal 11 (2), paper 249, 2006
392006
Combining Ethnographic and Clickstream Data to Identify User Web Browsing Strategies.
L Clark, IH Ting, C Kimble, PC Wright, D Kudenko
Information Research: an international electronic journal 11 (2), paper 249, 2006
392006
Overcoming SME Barriers to Gaining Competitive Advantage Through Social Media
L Çalli, L Clark
Proceedings of the 2nd European Conference on Social Media 2015: ECSM 2015, 59, 2015
202015
Overcoming SME barriers to gaining competitive advantage through social media
L Clark, L Calli
ECSM 2015 2nd European Conference on Social Media, 2015
202015
Personality types and Facebook advertising: An exploratory study
L Clark, L Çallı
Journal of Direct, Data and Digital Marketing Practice 15 (4), 327-336, 2014
182014
Off Their Trolley—Understanding Online Grocery Shopping Behaviour
L Clark, P Wright
Home informatics and telematics: ICT for the next billion, 157-170, 2007
132007
APD-A tool for identifying behavioural patterns automatically from clickstream data
IH Ting, L Clark, C Kimble, D Kudenko, P Wright
Knowledge-Based Intelligent Information and Engineering Systems, 66-73, 2007
132007
Identifying web navigation behaviour and patterns automatically from clickstream data
IH Ting, L Clark, C Kimble
International Journal of Web Engineering and Technology 5 (4), 398-426, 2009
122009
3D printing and co-creation of value
L Clark, L Callı, F Callı
12th International Conference e-Society 2014, 251-254, 2014
112014
CABS: a conceptual model for context-aware B2B sales applications
L Clark, EG Rogers
Journal of Research in Interactive Marketing 10 (1), 50-66, 2015
10*2015
A review of common approaches to understanding online consumer behaviour
L Clark, P Wright
Proceedings of the IADIS International Conference e-Society 2005, 211-218, 2005
72005
A framework for understanding the website preferences of Egyptian online travel consumers
W Hagag, L Clark, C Wheeler
International Journal of Culture, Tourism and Hospitality Research 9 (1), 68-82, 2015
62015
Unlocking the marketing potential of social capital: A study to identify the dimensions of social capital considered represented within online brand communities
S Li, L Clark, C Wheeler
e-Business Engineering (ICEBE), 2013 IEEE 10th International Conference on …, 2013
52013
e-CF: A framework for exploring online consumer behaviour
L Clark
University of York, 2007
42007
Development of a framework for understanding online consumer behaviour
L Clark, P Wright
IADIS e-Society 2007 conference, 2007
32007
Small businesses and ROMI: the social media dilemma
L Clark, C Wheeler
IADIS International Conference e-Society 2013, 489-493, 2013
2*2013
First significant digit law and fraud detection in factoring data
A Long, O Pavlova, O Pechinkina, L Clark
Proceedings of Information Systems Architecture and Technology ISAT 2004, 2004
22004
E-CAF: examining the adaptation of local travel interfaces
W Hagag, L Clark, C Wheeler
2011 Networking and Electronic Commerce Research Conference (NAEC2011), 2011
12011
Ethical marketing research in the digital age: how can academics and practitioners work together?
L Clark
Journal of Direct, Data and Digital Marketing Practice 15 (4), 258-259, 2014
2014
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