| A critical assessment of theories/models used in health communication for HIV/AIDS COAR Obregon Journal of health communication 5 (sup1), 5-15, 2000 | 690 | 2000 |
| Communicating clearly about medicines: proceedings of a workshop National Academies of Sciences, Engineering, and Medicine | 418* | 2017 |
| Key guidelines in developing a pre-emptive COVID-19 vaccination uptake promotion strategy J French, S Deshpande, W Evans, R Obregon International journal of environmental research and public health 17 (16), 5893, 2020 | 244 | 2020 |
| Does web advertising work? Memory for print vs. online media SS Sundar, S Narayan, R Obregon, C Uppal Journalism & Mass Communication Quarterly 75 (4), 822-835, 1998 | 213 | 1998 |
| Achieving polio eradication: a review of health communication evidence and lessons learned in India and Pakistan R Obregón, K Chitnis, C Morry, W Feek, J Bates, M Galway, E Ogden Bulletin of the World Health Organization 87, 624-630, 2009 | 196 | 2009 |
| The handbook of development communication and social change KG Wilkins, T Tufte, R Obregon John Wiley & Sons, 2014 | 190 | 2014 |
| Social mobilization and community engagement central to the Ebola response in West Africa: lessons for future public health emergencies AM Gillespie, R Obregon, R El Asawi, C Richey, E Manoncourt, K Joshi, ... Global Health: Science and Practice 4 (4), 626-646, 2016 | 181 | 2016 |
| Estrategias de comunicación para el cambio social C Rodrı́guez, R Obregón, M Jair Vega | 162 | 2002 |
| Toward a new communications framework for HIV/AIDS C O. Airhihenbuwa, Bunmi Makinwa, Rafael Obregon Journal of Health Communication 5 (sup1), 101-111, 2000 | 141 | 2000 |
| Understanding the role of mHealth and other media interventions for behavior change to enhance child survival and development in low-and middle-income countries: an evidence review ES Higgs, AB Goldberg, AB Labrique, SH Cook, C Schmid, CF Cole, ... Journal of health communication 19 (sup1), 164-189, 2014 | 139 | 2014 |
| Reconstructing the story of Simplemente Maria, the most popular telenovela in Latin America of all time A Singhal, R Obregon, EM Rogers Gazette (Leiden, Netherlands) 54 (1), 1-15, 1995 | 121 | 1995 |
| The complexity of social mobilization in health communication: top-down and bottom-up experiences in polio eradication R Obregón, S Waisbord Journal of health Communication 15 (S1), 25-47, 2010 | 105 | 2010 |
| Vaccine special issue on vaccine hesitancy B Hickler, S Guirguis, R Obregon Vaccine 34 (33), 4155-4156, 2015 | 92 | 2015 |
| The handbook of global health communication R Obregon, S Waisbord John Wiley & Sons, 2012 | 91 | 2012 |
| Comunicación, desarrollo y cambio social R Obregón Barcelona: Portal de la comunicación 3, 285-309, 2011 | 84 | 2011 |
| Communication, social movements, and collective action: Toward a new research agenda in communication for development and social change R Obregón, T Tufte Journal of Communication 67 (5), 635-645, 2017 | 81 | 2017 |
| Toward a global theory of health behavior and social change D Storey, ME Figueroa The handbook of global health communication, 70-94, 2012 | 73 | 2012 |
| Development communication and social change in historical context PN Thomas The handbook of development communication and social change, 5-19, 2014 | 65 | 2014 |
| Advocacy communication KG Wilkins The handbook of development communication and social change, 57-71, 2014 | 61 | 2014 |
| Un análisis crítico de las perspectivas de diálogo en la literatura sobre comunicación para el desarrollo y cambio social: abordajes y desafíos A ÁNGEL BOTERO, R Obregón Signo y pensamiento 30 (58), 162-177, 2011 | 54 | 2011 |
Professor Thomas Tufte, Institute Direc...Institute for Media and Creative Industries, LU LDNEmail confirmado em lboro.ac.uk
