| Dark triad-consumer behavior relationship: the mediating role of consumer self-confidence and aggressive interpersonal orientation JR Blair, P Gala, M Lunde Journal of Consumer Marketing 39 (2), 145-165, 2022 | 17 | 2022 |
| The impact and mediating role of personal brand authenticity on the self-actualization of university graduates entering the workforce L Allison, J Blair, JH Jung, PJ Boutin Jr Journal for Advancement of Marketing Education 28 (2), 3-13, 2020 | 14 | 2020 |
| Book review: The fluid consumer: Next generation growth and branding in the digital age JR Blair Journal of Macromarketing 39 (3), 341-345, 2019 | 10 | 2019 |
| Gerald Davis, The vanishing american corporation (2016) JR Blair Markets, Globalization & Development Review 1 (2), 2016 | 8 | 2016 |
| Implications of Autonomous Pricing on Persuasive Knowledge and Aggressive Consumers J Blair Journal of Business and Management 27 (2), 33-68, 2021 | 4 | 2021 |
| Ring the alarm: modifications to higher education negatively impacting full-time faculty JR Blair, L Jones, M Manning, J McGlown, C Streetman, C Walz Journal of Business & Industrial Marketing 39 (1), 37-52, 2024 | 2 | 2024 |
| Incorporating Experiential Learning in the Classroom: Activities and Speakers P Gala, J Blair, S Hunt, D Bennett, S Sarofim Back to the Future: Revisiting the Foundations of Marketing 115, 2018 | 2 | 2018 |
| Positive Implications of Weekly Marketing Entrepreneur Pitch Competition Assignments J Blair Journal for Advancement of Marketing Education 29, 1-11, 2021 | 1 | 2021 |
| Learn What the Luxury Suite Customer Wants J Blair, P Titlebaum, M Brown, R Dick Applied Research in Coaching and Athletics Annual 31 (1), 224-248, 2016 | 1 | 2016 |
| Participative pricing JR Blair, L Allison Encyclopedia of Sport Management, 704-707, 2024 | | 2024 |
| Faculty Networking Across Disciplines: Exploring a Transdisciplinary Networking Approach J Blair, L Kay, L Allison, C Bradley The Journal of Faculty Development 38 (3), 86-89, 2024 | | 2024 |
| Utilizing gain and loss message framing for consumers: A Machiavellian perspective P Gala, J Blair, M Lunde Journal of Global Scholars of Marketing Science, 1-20, 2024 | | 2024 |
| Machine Learning L Allison, J Blair Encyclopedia of Sport Management, 571-572, 2024 | | 2024 |
| Effective Methods for Teaching Business Education J Blair, M Robles, F Awang, K Tabibzadeh, W Zhuang, JK Easterling, ... | | 2024 |
| American corporations have been changing: Artificial intelligence will lead the next shift J Blair, L Allison Business Education Forum 78 (2), 15-17, 2024 | | 2024 |
| Effective Methods for Teaching Business Related Topics During and Post-Crisis Volume Two J Blair, M Robles | | 2024 |
| Effective Methods for Teaching Business Related Topics During and Post-Crisis Volume One J Blair, M Robles | | 2024 |
| Personal Branding in a Disruptive Marketplace J Blair, L Allison, JH Jung Effective Methods for Teaching Business Related Topics During and Post …, 2024 | | 2024 |
| Winter break is here! Are you taking classes? How on-campus tabling sessions improve student perceptions of Winter Term Courses J Blair, R Carpenter, C Bradley Journal of Excellence in College Teaching and Learning 10 (1), 93-100, 2024 | | 2024 |
| ETHICS AND MORAL HAZARD OF UNIVERSITY RESPONSES TO SARS-COV2 THROUGH A TERROR MANAGEMENT PERSPECTIVE L Allison, JR Blair, M Fore 9th Annual Conference March 24-25, 2022 Hosted by Eastern Kentucky …, 2022 | | 2022 |
