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Tanses Gulsoy
Tanses Gulsoy
Email confirmado em beykent.edu.tr
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Citado por
Citado por
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Türkçe-İngilizce dizinli İngilizce-Türkçe reklam terimleri ve kavramları sözlüğü
T Gülsoy
Adam, 1999
4281999
The relationship between consumer ethnocentrism, cosmopolitanism and product country image among younger generation consumers: The moderating role of country development status
Z Jin, R Lynch, S Attia, B Chansarkar, T Gülsoy, P Lapoule, X Liu, ...
International Business Review 24 (3), 380-393, 2015
1842015
Etkileşimli medya ve pazarlama terimler sözlüğü
T Gülsoy
L. Baruh, ve M. Yüksel içinde, Değişen İletişim Ortamında Etkileşimli …, 2009
482009
Effective international expansion strategies of emerging countries: the strategies that helped Arçelik
T Gülsoy, Ö Özkanlı, R Lynch
Management Research Review 36 (1), 4-32, 2013
232013
Human resource practices of an emerging-market multinational: Implications for enhancing organizational innovation
T Gülsoy
Procedia-Social and Behavioral Sciences 75, 498-507, 2013
192013
Managing a strategic business relationship in an emerging market: Advertising agency-client relationships in Turkey
T Gülsoy
Procedia-Social and Behavioral Sciences 58, 1386-1394, 2012
142012
The relationships between the female labor force participation rate and economic development: a correlation analysis for Turkey
A Ustabaş, TY Gülsoy
Proceeding International Conference on Eurasian Economies, 104-113, 2020
122020
Corporate sustainability initiatives in gender equality: organizational practices fostering inclusiveness at work in an emerging-market context
T Gülsoy, A Ustabaş
International Journal of Innovation and Technology Management 16 (04), 1940005, 2019
112019
The role of innovation in the effective international expansion of an emerging-country firm: The case of Arçelik
T Gülsoy, Ö Özkanlı, R Lynch
Procedia-Social and Behavioral Sciences 41, 116-129, 2012
92012
International branding strategies of developing countries: The case of Arçelik
T Gülsoy, Ö Özkanlı, R Lynch
Procedia-Social and Behavioral Sciences 24, 1201-1217, 2011
72011
Advertising ethics in the social media age
TY Gülsoy
Handbook of Research on Effective Advertising Strategies in the Social Media …, 2015
62015
Introduction to the special issue on strategic management in emerging economies: Innovation, corporate social responsibility, and sustainable management
L Alpkan, T Gülsoy
International Journal of Innovation and Technology Management 16 (04), 1902001, 2019
42019
Effective international expansion strategies of developing countries: Some preliminary evidence from the Turkish manufacture and export of television sets
T Gülsoy, Ö Özkanlı, R Lynch
THE PROCEEDINGS OF 5 th INTERNATIONAL STRATEGIC MANAGEMENT CONFERENCE, 511, 2009
42009
Reklamveren reklam ajansından niye ayrılır? Türkiye’nin en büyük reklamverenleriyle anket çalışması
T Gülsoy
Anadolu Üniversitesi, 2008
42008
Reklamveren reklam ajansını hangi nedenlerle seçer? Türkiye’nin en büyük reklamverenleriyle anket çalışması
T Gülsoy
Anadolu Üniversitesi, 2007
42007
Do MNCs and local companies differ in their relationship with ad agencies?
T Gülsoy
Dokuz Eylül University Journal of Faculty of Business 8 (1), 87-102, 2007
12007
Special Issue in Honor of Professor M. Atilla Öner (1955-2018)
L Alpkan, T Gülsoy
World Scientific Publishing, 2021
2021
Special Issue on Strategic Management in Emerging Economies: Innovation, Corporate Social Responsibility, and Sustainable Management
L Alpkan, T Gülsoy
World Scientific Publishing, 2019
2019
Does Social Media Marketing Improve Business Performance?
TY Gülsoy
Social Media Marketing: Breakthroughs in Research and Practice, 138-162, 2018
2018
REKLAMVEREN REKLAM AJANSINDAN NİYE AYRILIR? TÜRK# x0130; YE'NİN EN BÜYÜK REKLAMVERENLERİYLE ANKET ÇALIŞMASI.
T GÜLSOY
Anadolu University Journal of Social Sciences/Anadolu Üniversitesi Sosyal …, 2008
2008
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