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Dorit Zimand Sheiner
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Year
Public relations and the practice of paid content: Practical, theoretical propositions and ethical implications
T Lahav, D Zimand-Sheiner
Public Relations Review 42 (3), 395-401, 2016
532016
Native advertising credibility perceptions and ethical attitudes: An exploratory study among adolescents in the United States, Turkey and Israel
D Zimand-Sheiner, T Ryan, SM Kip, T Lahav
Journal of Business Research, 608-619, 2020
352020
To Be (Vaccinated) or Not to Be: The Effect of Media Exposure, Institutional Trust, and Incentives on Attitudes toward COVID-19 Vaccination
D Zimand-Sheiner, O Kol, S Frydman, S Levy
International Journal of Environmental Research and Public Health 18 (24), 12894, 2021
342021
It makes a difference! Impact of social and personal message appeals on engagement with sponsored posts
D Zimand-Sheiner, O Kol, S Levy
Journal of Research in Interactive Marketing, 2021
322021
Disruptions of Account Planning in the Digital Age
D Zimand-Sheiner, A Earon
Marketing Intelligence and Planning 37 (2), 126-136, 2019
202019
Exploring negative spillover effects on stakeholders: A case study on social media talk about crisis in the food industry using data mining
D Zimand-Sheiner, S Levy, E Eckhaus
Sustainability 13 (19), 10845, 2021
132021
Managing marketing communications: Customer-initiated contact on Israeli Facebook brand pages
D Zimand Sheiner, T Lahav
Qualitative market research 23 (3), 363-379, 2020
102020
A (local) apple a day: pandemic-induced changes in local food buying, a generational cohort perspective
O Kol, D Zimand-Sheiner, S Levy
82023
Israeli media reality vs. consumer attitudes: TV viewers’ ethical perceptions and attitudes towards regulation of embedded paid content
D Zimand-Sheiner, T Lahav
Israel Affairs 25 (1), 165-184, 2019
82019
Help me if you can: the advantage of farmers’ altruistic message appeal in generating engagement with social media posts during COVID-19
D Zimand-Sheiner, O Kol, S Levy
Electronic Commerce Research, 2022
72022
Plain old Bess in a different dress? Disruptions of public relations in the digital age
D Zimand-Sheiner, T Lahav
Public Relations Review 48 (5), 102250, 2022
52022
Let us buy online directly from farmers: an integrated framework of individualistic and collectivistic consumption values
O Kol, D Zimand-Sheiner, S Levy
British Food Journal, 2024
22024
The exodus myth in commercial advertisements in Israeli secular and religious printed press 1948–2008
D Zimand-Sheiner, Y Limor
Israel Affairs 23 (5), 808-827, 2017
22017
A tale of two paths to vaccine acceptance: self-interest and collective interest effect, mediated by institutional trust, and moderated by gender
O Kol, D Zimand-Sheiner, S Levy
Humanities and Social Sciences Communications 11 (1), 1-8, 2024
2024
BUYING DIRECTLY FROM FARMERS: SUSTAINABLE BEHAVIORS AND CONSUMPTION VALUES
O Kol, D Zimand-Sheiner, S Levy
16th Annual Conference of the EuroMed Academy of Business, 2023
2023
When Bad News Became Good News-Factors Predicting Gen Z’s Decline in Purchase Intentions after Receiving Negative Environmental Information-Fashion Brand Shein As a Case Study
D Zimand-sheiner, S Lissitsa
XX ISA World Congress of Sociology (June 25-July 1, 2023), 2023
2023
A NEW GRID IN TOWN? NEW PERSPECTIVE ON SOCIAL MEDIA ADVERTISING MESSAGE STRATEGY AND CREATIVE APPEALS–EXPLORATORY RESEARCH
D Zimand-Sheiner, O Kol, S Levy
American Academy of Advertising. Conference. Proceedings (Online), 35-35, 2023
2023
Disruption of Public Relations in the Digital Age
D Zimand-Sheiner, T Lahav
Omni-Channel communication: Delivering unified communications across all …, 2021
2021
Managing marketing communications
D Zimand Sheiner, T Lahav
Qualitative Market Research: An International Journal 23 (3), 363-379, 2020
2020
Generation Z in favor of native advertising
D Zimand Sheiner, T Lahav
Media Frames 18, 71-86, 2020
2020
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