| Human polymorphism at microRNAs and microRNA target sites MA Saunders, H Liang, WH Li Proceedings of the National Academy of Sciences 104 (9), 3300-3305, 2007 | 775 | 2007 |
| Novel nicotine delivery systems and public health: the rise of the “e-cigarette” NK Cobb, MJ Byron, DB Abrams, PG Shields American journal of public health 100 (12), 2340-2342, 2010 | 331 | 2010 |
| Online social networks and smoking cessation: a scientific research agenda NK Cobb, AL Graham, MJ Byron, DB Abrams Journal of medical Internet research 13 (4), e1911, 2011 | 113 | 2011 |
| Tobacco companies introduce ‘tobacco-free’nicotine pouches MO Robichaud, AB Seidenberg, MJ Byron Tobacco control 29 (e1), e145-e146, 2020 | 105 | 2020 |
| Seven-year patterns in US cigar use epidemiology among young adults aged 18–25 years: a focus on race/ethnicity and brand J Cullen, P Mowery, C Delnevo, JA Allen, N Sokol, MJ Byron, ... American journal of public health 101 (10), 1955-1962, 2011 | 105 | 2011 |
| How people think about the chemicals in cigarette smoke: a systematic review JC Morgan, MJ Byron, SA Baig, I Stepanov, NT Brewer Journal of behavioral medicine 40, 553-564, 2017 | 77 | 2017 |
| Public misperception that very low nicotine cigarettes are less carcinogenic MJ Byron, M Jeong, DB Abrams, NT Brewer Tobacco control 27 (6), 712-714, 2018 | 71 | 2018 |
| Pro-tobacco marketing and anti-tobacco campaigns aimed at vulnerable populations: a review of the literature TB Cruz, SW Rose, BA Lienemann, MJ Byron, HI Meissner, ... Tobacco induced diseases 17, 2019 | 69 | 2019 |
| Impact of modified risk tobacco product claims on beliefs of US adults and adolescents S El-Toukhy, SA Baig, M Jeong, MJ Byron, KM Ribisl, NT Brewer Tobacco control 27 (Suppl 1), s62-s69, 2018 | 63 | 2018 |
| Public understanding of cigarette smoke constituents: three US surveys NT Brewer, JC Morgan, SA Baig, JR Mendel, MH Boynton, JK Pepper, ... Tobacco control 26 (5), 592-599, 2017 | 63 | 2017 |
| “Organic,”“natural,” and “additive-free” cigarettes: comparing the effects of advertising claims and disclaimers on perceptions of harm SA Baig, MJ Byron, AJ Lazard, NT Brewer Nicotine and Tobacco Research 21 (7), 933-939, 2019 | 61 | 2019 |
| Adolescents’ and adults’ perceptions of ‘natural’,‘organic’and ‘additive-free’cigarettes, and the required disclaimers MJ Byron, SA Baig, KE Moracco, NT Brewer Tobacco control 25 (5), 517-520, 2016 | 59 | 2016 |
| Influence of religious organisations’ statements on compliance with a smoke-free law in Bogor, Indonesia: a qualitative study MJ Byron, JE Cohen, J Gittelsohn, S Frattaroli, R Nuryunawati, ... BMJ open 5 (12), e008111, 2015 | 49 | 2015 |
| Tobacco advertisement liking, vulnerability factors, and tobacco use among young adults BA Lienemann, SW Rose, JB Unger, HI Meissner, MJ Byron, ... Nicotine and Tobacco Research 21 (3), 300-308, 2019 | 44 | 2019 |
| Implementing smoke-free policies in low-and middle-income countries: A brief review and research agenda MJ Byron, JE Cohen, S Frattaroli, J Gittelsohn, JM Drope, DH Jernigan Tobacco Induced Diseases 17, 2019 | 42 | 2019 |
| Brand switching and toxic chemicals in cigarette smoke: A national study JR Mendel, SA Baig, MG Hall, M Jeong, MJ Byron, JC Morgan, SM Noar, ... PLoS One 13 (1), e0189928, 2018 | 32 | 2018 |
| Using the theory of normative social behavior to understand compliance with a smoke-free law in a middle-income country MJ Byron, JE Cohen, S Frattaroli, J Gittelsohn, DH Jernigan Health education research 31 (6), 738-748, 2016 | 32 | 2016 |
| How hearing about harmful chemicals affects smokers' interest in dual use of cigarettes and e-cigarettes JK Pepper, MJ Byron, KM Ribisl, NT Brewer Preventive medicine 96, 144-148, 2017 | 31 | 2017 |
| Communicating about cigarette smoke constituents: an experimental comparison of two messaging strategies SA Baig, MJ Byron, MH Boynton, NT Brewer, KM Ribisl Journal of behavioral medicine 40, 352-359, 2017 | 29 | 2017 |
| Reducing nicotine without misleading the public: descriptions of cigarette nicotine level and accuracy of perceptions about nicotine content, addictiveness, and risk MJ Byron, MG Hall, JL King, KM Ribisl, NT Brewer Nicotine and Tobacco Research 21 (Supplement_1), S101-S107, 2019 | 27 | 2019 |
Noel T. BrewerGillings Distinguished Professor in Public Health, University of North CarolinaVerified email at unc.edu
