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Citations per year
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Cited by
All
Since 2019
Citations
47
47
h-index
1
1
i10-index
1
1
0
28
14
2023
2024
27
20
Co-authors
Francesca Sotgiu
Vrije Universiteit Amsterdam, School of Business and Economics
Verified email at vu.nl
Peeter Verlegh
Professor of Marketing, Vrije Universiteit (VU) Amsterdam
Verified email at vu.nl
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Georgia Liadeli
Vrije Universiteit Amsterdam
Verified email at vu.nl
Marketing Strategy
Branding
Social Media
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Year
A meta-analysis of the effects of brands’ owned social media on social media engagement and sales
G Liadeli, F Sotgiu, PWJ Verlegh
Journal of Marketing 87 (3), 406-427
, 2023
47
2023
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