| A new measure of brand personality M Geuens, B Weijters, K De Wulf International journal of research in marketing 26 (2), 97-107, 2009 | 1178 | 2009 |
| The effect of rating scale format on response styles: The number of response categories and response category labels B Weijters, E Cabooter, N Schillewaert International Journal of Research in Marketing 27 (3), 236-247, 2010 | 1005 | 2010 |
| Determinants and outcomes of customers' use of self-service technology in a retail setting B Weijters, D Rangarajan, T Falk, N Schillewaert Journal of Service Research 10 (1), 3-21, 2007 | 590 | 2007 |
| Misresponse to reversed and negated items in surveys: A review B Weijters, H Baumgartner Journal of Marketing Research 49 (5), 737-747, 2012 | 409 | 2012 |
| Reversed item bias: an integrative model. B Weijters, H Baumgartner, N Schillewaert Psychological methods 18 (3), 320, 2013 | 394 | 2013 |
| Segmenting Internet shoppers based on their Web-usage-related lifestyle: a cross-cultural validation M Brengman, M Geuens, B Weijters, SM Smith, WR Swinyard Journal of business research 58 (1), 79-88, 2005 | 292 | 2005 |
| Environmentally sustainable food consumption: A review and research agenda from a goal-directed perspective I Vermeir, B Weijters, J De Houwer, M Geuens, H Slabbinck, A Spruyt, ... Frontiers in psychology 11, 520238, 2020 | 277 | 2020 |
| The stability of individual response styles. B Weijters, M Geuens, N Schillewaert Psychological methods 15 (1), 96, 2010 | 249 | 2010 |
| Assessing response styles across modes of data collection B Weijters, N Schillewaert, M Geuens Journal of the Academy of Marketing Science 36, 409-422, 2008 | 191 | 2008 |
| The proximity effect: The role of inter-item distance on reverse-item bias B Weijters, M Geuens, N Schillewaert International Journal of Research in Marketing 26 (1), 2-12, 2009 | 171 | 2009 |
| Attracting applicants through the organization's social media page: Signaling employer brand personality M Carpentier, G Van Hoye, B Weijters Journal of Vocational Behavior 115, 103326, 2019 | 165 | 2019 |
| The individual consistency of acquiescence and extreme response style in self-report questionnaires B Weijters, M Geuens, N Schillewaert Applied psychological measurement 34 (2), 105-121, 2010 | 164 | 2010 |
| Online music consumption in today’s technological context: Putting the influence of ethics in perspective B Weijters, F Goedertier, S Verstreken Journal of Business Ethics 124, 537-550, 2014 | 124 | 2014 |
| The biasing effect of common method variance: Some clarifications H Baumgartner, B Weijters, R Pieters Journal of the Academy of Marketing Science 49, 221-235, 2021 | 108 | 2021 |
| The effect of familiarity with the response category labels on item response to Likert scales B Weijters, M Geuens, H Baumgartner Journal of Consumer Research 40 (2), 368-381, 2013 | 88 | 2013 |
| The negative footprint illusion: Perceptual bias in sustainable food consumption K Gorissen, B Weijters Journal of Environmental Psychology 45, 50-65, 2016 | 84 | 2016 |
| Social Influences in Recruitment: When is word‐of‐mouth most effective? G Van Hoye, B Weijters, F Lievens, S Stockman International Journal of Selection and Assessment 24 (1), 42-53, 2016 | 69 | 2016 |
| Using ad hoc measures for response styles: A cautionary note A De Beuckelaer, B Weijters, A Rutten Quality & Quantity 44, 761-775, 2010 | 69 | 2010 |
| Scale format effects on response option interpretation and use E Cabooter, B Weijters, M Geuens, I Vermeir Journal of Business Research 69 (7), 2574-2584, 2016 | 58 | 2016 |
| Commentary on “common method bias in marketing: Causes, mechanisms, and procedural remedies” H Baumgartner, B Weijters Journal of Retailing 88 (4), 563-566, 2012 | 58 | 2012 |
