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Co-authors
Marvin LiebermanProfessor, UCLA Anderson School of ManagementVerified email at anderson.ucla.edu- george s dayThe Wharton School, University of PennsylvaniaVerified email at wharton.upenn.edu
- Luis Filipe LagesFull Professor at Nova School of Business and Economics; Creator of VCW-Value Creation WheelVerified email at novasbe.pt
- Glen L. UrbanProfessor MIT Sloan School of ManagementVerified email at mit.edu
- Shige MakinoChinese University of Hong KongVerified email at baf.cuhk.edu.hk
- Bruce ClarkAssociate Professor, Marketing, Northeastern UniversityVerified email at neu.edu
- George YipImperial College Business SchoolVerified email at imperial.ac.uk
- Alvin SilkLincoln Filene Professor, Harvard Business SchoolVerified email at hbs.edu
- Warren HausmanProfessor of Management Science & Engineering, Stanford UniversityVerified email at stanford.edu
- Aleda RothVerified email at clemson.edu
- Belen VillalongaNew York University Stern School of BusinessVerified email at nyu.edu
- Theresa LantPace UniversityVerified email at pace.edu
- Barton Weitz (page created posthumo...University of FloridaVerified email at colorado.edu
- j scott armstrongThe Wharton School, University of PennsylvaniaVerified email at wharton.upenn.edu
- V SrinivasanAdams Distinguished Professor of Management, EmeritusVerified email at stanford.edu
- Gary M EricksonProfessor Emeritus, Foster School of Business, University of WashingtonVerified email at uw.edu
- Shelby McIntyreProfessor of Marketing, Santa Clara UniveristyVerified email at scu.edu
- Arch WoodsideProfessor of Marketing, Boston CollegeVerified email at bc.edu
- Wee Liang TANSingapore Management UniversityVerified email at smu.edu.sg
David B. Montgomery
Kresge Professor of Marketing - Emeritus, Stanford University
Verified email at stanford.edu